Keypoints (Most Popular WordPress Themes):
Theme | Active Installations | Key Features |
---|---|---|
Astra | 1M+ | Lightweight, customizable, fast-loading, page-builder ready. |
Divi | 700K+ | Drag-and-drop builder, extensive design options, versatility. |
OceanWP | 700K+ | Fully responsive, eCommerce-ready, rich extensions library. |
Neve | 300K+ | Speed-focused, minimal design, AMP-compatible. |
GeneratePress | 300K+ | Performance-driven, highly customizable, developer-friendly. |
Sydney | 200K+ | Business-focused, professional design, easy customization. |
Hestia | 300K+ | Sleek material design, WooCommerce integration. |
Zerif Lite | 100K+ | Modern single-page design, ideal for portfolios or small biz. |
ColorMag | 100K+ | Magazine-style, perfect for blogs and content-heavy sites. |
Spacious | 100K+ | Multipurpose layouts for business and blogging needs. |
When designing a WordPress website, it’s crucial to choose a theme that not only looks great but performs exceptionally well. A website’s theme impacts everything from user experience to SEO, so we need to go beyond the aesthetic and focus on functionality, speed, and real-world usability.
While many themes are frequently downloaded, the active installations metric offers a better insight into how reliable and versatile a theme truly is. Here’s a rundown of the most popular themes based on active installations—ideal for web designers who prioritize performance, flexibility, and scalability.
Here are the Most Popular WordPress Themes:

1. Astra
Active Installations: 1M+
Astra is renowned for being lightweight and highly customizable. It’s compatible with major page builders and is perfect for fast-loading websites.

2. Divi
Active Installations: 700K+
Divi’s visual drag-and-drop builder and extensive design options make it one of the most powerful themes for custom websites. Regular promotions and occasional discounts on bundles enhance its appeal for budget-conscious users.

3. OceanWP
Active Installations: 700K+
OceanWP is a fully responsive, eCommerce-ready theme, highly popular for its versatility and wide range of extensions.

4. Sydney
Active Installations: 200K+
Sydney is a business-focused theme known for its easy customization and professional design, making it a popular choice for corporate sites.

5. GeneratePress
Active Installations: 300K+
GeneratePress is lightweight and performance-focused, offering extensive customization, making it popular among developers.

6. Neve
Active Installations: 300K+
Neve’s focus on speed, minimal design, and AMP compatibility makes it ideal for websites prioritizing user experience.

7. Spacious
Active Installations: 100K+
Spacious is a multipurpose theme offering a variety of demo layouts for business and blog sites.

8. Hestia
Active Installations: 100K+
Hestia offers a sleek, material design, with WooCommerce integration, making it a great choice for businesses looking for a modern feel.

9. Zelle Lite
Active Installations: 100K+
Zelle Lite is ideal for single-page websites, offering a modern, minimalistic design that works well for portfolios and small businesses.

10. ColorMag
Active Installations: 100K+
ColorMag is a magazine-style WordPress theme designed for content-heavy websites like blogs and news portals, with multiple widget areas for structured content display.
This order reflects the themes’ real-world usage based on active installations, helping designers choose the most reliable and widely-used themes for their projects.
FAQ:
The most popular WordPress theme is Astra, with over 1 million active installations. It’s popular for being lightweight, fast, and easy to customize.
Astra is also the most popular free theme. It’s free to use, with premium features available for those who want more customization
Divi and OceanWP are the most versatile themes. Divi is great for creating custom designs, while OceanWP works well for all kinds of websites